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real designer guidance. Powered by AI. Created by you.

Your brand is in there.
Let’s finally get it out of your head.

Create a brand you’re confident in, so you can stop second-guessing how you show up and feel excited to put your business out there.

Bring My Brand to Life
Join the waitlist
Modern home office with plants and notes

When your brand feels unclear, everything is harder.

You’ve tried to figure it out yourself. 

Played with colors. Tweaked fonts. Changed things up again… and again… and again.

But no matter how many ideas you have, nothing quite feels right.

Creating anything for your business takes way more time and energy than it should because every little thing turns into another set of design decisions.

And instead of feeling excited to show up, you’re second-guessing everything you create.

The problem isn’t that you’re bad at branding.

You just haven’t had a clear way to figure out what actually fits you and your business.

But when your brand feels right,
you feel the difference everywhere.

YOU STOP SECOND-GUESSING everything

You make decisions faster because you know what fits.

CREATING GETS
EASIER

You’re not reinventing the wheel every time you need to design something.

YOUR BUSINESS
FEELS LIKE YOURS

Not like a collection of trends you liked.

YOU FEEL CONFIDENT SHOWING UP

Because you’re proud of what people see.

Basically... you stop wondering if you got it right and start thinking, “Yes, this is me!”

The problem is, there are a LOT of ways your brand could look.

You can find colors you love. Fonts you like. Images that catch your eye.

But getting all of those pieces to work together and actually feel right for your business? That’s where things get a little wobbly.

So you tweak. And swap. And second-guess.

You wonder if you chose the right colors. If that font really works. If everything actually goes together.

Before you know it, you’re spending way too much time trying to make your brand look right instead of actually running your business.

You don’t need more options. You need an easier way to figure out what works for you.

And THAT is what we’re going to do.

soft-desk1
hero2

You shouldn’t have to become a designer to figure out your brand.

You’re a business owner. But somewhere along the way, you also became the person choosing the colors, pairing the fonts, finding the images, making the graphics, and trying to make sure it all looks like it belongs together.

That’s a lot of decisions for someone who never signed up to be the designer.

And when you’re not sure what works, every decision becomes another opportunity to second-guess yourself.

No wonder branding starts to feel harder than it should.

The good news? You don’t need to become a designer. You just need a little help doing the designer-y parts.

Most branding advice makes things
harder than they need to be

📋

Endless
Worksheets

Feel more like homework than inspiration.

🌀

Overthinking
Everything

Every decision creates another spiral.

🤷‍♀️

Random
Inspiration

Saving ideas without knowing what fits.

😵

Too Many
Decisions

Changing things again… and again… and again.

So before anything feels exciting, you're already overwhelmed!

HERE’S THE GOOD PART

What if you didn’t have to figure it all out yourself?

What if you had a little help turning what’s in your head into something you can actually see?

A way to explore what feels right, make decisions without overthinking every little thing, and watch your brand start to come together right in front of you.

And when you’re not sure? You have a real designer there to help you get unstuck and keep moving.

Suddenly, you’re not second-guessing every decision.

You’re making progress. You’re feeling more confident. You’re actually having fun with your brand.

And that spark you thought you lost? It starts to come back. ✨

MEET YOUR NEW FAVORITE WAY TO BRAND

All the fun of creating your own brand.
A whole lot less figuring it out alone.

A complete system for building your brand from start to finish. 

The AI-Powered Branding Experience walks you through creating your brand one step at a time, so you’re never left wondering what to do next or whether you’re doing it “right.”

You’ll have AI branding sidekicks built right into the process to help you explore ideas, keep you moving, and pull all the pieces together into a cohesive brand that feels like you.

And when you need another set of eyes, you’ll have my guidance and designer feedback to help you get unstuck, work through the tricky bits, and feel confident about where you’re headed.

You’re still creating your brand… I just give you a much easier way to get there.

This is diy branding, reimagined ✨

FROM scattered ideas to a real brand

These brands started in someone’s head, too.

Sparkelle
Salon Social
Soulful Signature
LeAnn Sexton
Mirror Lake
Cindy Millett

Yours is in there, too.

FEELING THAT “I WANT THIS FOR MY BRAND” SPARK?

LET’S BRING IT TO LIFE
Join the waitlist

Here’s what we’ll create together

BY THE END, YOU’LL HAVE YOUR BRAND FIGURED OUT AND READY TO USE, SO SHOWING UP IN YOUR BUSINESS GETS A WHOLE LOT EASIER.

  • A clear foundation for what your brand is all about
  • A look and feel that actually feels like you
  • A clear direction to keep everything you create on-brand
  • A mood board that brings your brand to life
  • A custom color palette you’ll feel confident using
  • Fonts that work beautifully together
  • Images and illustrations that fit your brand
  • Textures, patterns, and special touches that make it yours
  • A flexible logo set you can use anywhere
  • Your whole brand set up in Canva, ready to use, with everything you need to keep showing up consistently

No more wondering which color to use, which font goes where, or whether something “looks like your brand.” You’ll finally have something to come back to every time you create.

modern office 1

“With Kristin’s guidance, everything began to fall into place.

She helped me look beyond simply choosing colors, fonts, and pretty images and really think about how I wanted my brand to feel and what I wanted it to represent.

The end result was nothing like what I originally pictured. It was so much better.

It feels like me, and I don’t think I ever would have gotten there on my own. Kristin guided me through the process while still allowing my brand to become mine.”

cindy millet | anchored & aligned Living

let's break it down

Here’s how we’ll bring your brand to life

This isn’t a bunch of lessons to binge and then wonder what to do with. You’ll move through your brand one step at a time, with short videos to show you what we’re doing and your AI branding sidekicks there to help you put it into action. By the time you finish one step, you’ll already be ready for the next.

let's break it down

Here's how we'll bring your brand to life

Brandi (1)

Module 01

Get clear on what your brand is really about

Brandi helps you make sense of the ideas in your head and put words to what makes your business you.

The turns all of that into different ideas for what your brand could look and feel like, ready for you to explore in the next step.

So you’re not choosing colors and images out of thin air. There’s a reason behind where your brand goes next.

Maude

Module 02

See your brand come to life

Maude takes the ideas you uncovered with Brandi and turns them into visual directions you can actually see, compare, and react to.

Instead of scrolling Pinterest and trying to piece together a vibe yourself, you get mood boards that show you how different versions of your brand could look and feel.

This is where “I think this is me” starts turning into “YES. That’s it.”

Brandi (1)

Module 01

get clear on what your brand is really about

Brandi helps you make sense of the ideas in your head and put words to what makes your business you.

The turns all of that into different ideas for what your brand could look and feel like, ready for you to explore in the next step.

So you’re not choosing colors and images out of thin air. There’s a reason behind where your brand goes next.

Maude

Module 02

see your brand come to life

Maude takes the ideas you uncovered with Brandi and turns them into visual directions you can actually see, compare, and react to.

Instead of scrolling Pinterest and trying to piece together a vibe yourself, you get mood boards that show you how different versions of your brand could look and feel.

This is where “I think this is me” starts turning into “YES. That’s it.”

Dani

Module 03

Turn your direction into a brand that feels like you

Dani helps you take everything you’ve uncovered so far and turn it into real design decisions, like your colors, fonts, and overall look, without all the second-guessing.

Then Pippa helps you carry that same look into on-brand images, patterns, textures and design elements, with ready-to-use AI prompts created specifically for your brand.

This is where the look you’ve been imagining starts becoming yours.

green-purple-computer

Module 04

Finish your brand and get it ready to use

You’ll choose the images, textures, patterns, and design elements you want to keep, then Iris helps turn them into high-quality, usable brand assets, fixing little AI quirks, sharpening them up, and even expanding them to fit different layouts.

Then I’ll show you how to set everything up in Canva, so your whole brand is organized and ready whenever you create.

No more starting from scratch every time you open Canva.

Using AI didn’t replace the process, it helped move things along and made it easier to refine what actually felt right. 

I could test ideas, adjust quickly, and not feel stuck trying to get everything perfect up front. The biggest shift for me was speed and clarity. 

By the end, I felt confident in my colors, patterns, textures, and logo — everything is locked in.

If you tend to overthink or get stuck in branding, this really helps you keep moving and make decisions with confidence.”

Teresa Kulczycki | Eat Sip Craft

kristin homepage

Oh hi, I’m Kristin.

I’m the designer behind The AI-Powered Branding Experience, and while I’ve built your AI branding sidekicks to guide you through the process, I’m very much part of this experience too.

Because sometimes you don’t need another tool. You need a real designer to look at what you’re creating and say, “Yep, this is working,” or “Ooh, wait. Have you thought about trying this instead?”

And that’s exactly what you’ll get.

AND THE ABSOLUTe BEST PART?

You'll get direct access to Kristin for branding feedback and guidance along the way.

✨i'll even hop into your canva design and work my Magic!✨

The robots are great... But they don't have the eyes of a designer.

One of the most valuable parts of the AI-Powered Branding Experience has absolutely nothing to do with AI.

You get direct, weekly access to me during your two-month support period. 🙋‍♀️

I want you to feel 110% confident in the brand you’re creating. So when you’re stuck on a decision, wondering if something works, or just need another set of eyes, I’m right there.

I’ll help you see what’s working (and what’s not), suggest better options when something isn’t quite clicking, and bring ideas to the table you may not have thought of on your own.

Your AI branding sidekicks guide you through creating it. I’m here when you need a real designer’s eyes on it.

Here's How Support Works:

01

SHOW ME WHAT YOU’RE WORKING ON

Fill out the quick feedback form, share your Canva Whiteboard, and let me know where you’re suck or what you want my eyes on.

02

I’LL DIG IN

I’ll take a look at what you’ve created, spot what’s working (and what’s not), and come back with feedback, fresh ideas, or better options you may not have thought of.

03

GET YOUR NEXT MOVE

I’ll walk through my feedback during our weekly call. Come live or watch the replay when you can. Either way, you’ll know exactly what to do next.

“I’ve gone through Kristin’s original branding process, but this experience gave my brand stronger direction and deeper clarity.

The biggest shift was moving from guessing to understanding why things aligned with the help of the custom GPTs. 

Kristin is present every step of the way. She doesn’t just give feedback, she guides your thinking and helps you make confident decisions.

If you want to understand what actually fits your brand and feel more confident in your design decisions, this will get you there.”

Ro Picado | Midlife Journal

A quick look inside...

I’M READY TO CREATE MINE
Join the waitlist

Real results from real women building their brands

you + me = branding magic for your biz.

“Seeing ideas that had mostly lived in my head finally take shape visually gave me so much clarity and confidence in the direction I’m building.

The brand that came out of this feels like me in a way I didn’t know was possible. The colors, the fonts, the logo all feel natural and aligned, not like something I’m trying to force.

I now feel clear, confident, and ready to move forward with my brand.”

Brenda Gunn | Brendalea Strategic Advisory

Catherine Whittaker | Soulful Signature Coaching

shannon | paper birch books

Rachel Bunger | Paw in Hand Health

Kalii Roller | Counseling with glitz and grace

A peek at what's possible for you

different businesses, same powerful ai-branding process.

Sudent Examples - AP Powered Branding (1)
Sudent Examples - AP Powered Branding (2)
Sudent Examples - AP Powered Branding (5)
Sudent Examples - AP Powered Branding (4)
Sudent Examples - AP Powered Branding (3)

YOUR BRAND COULD BE NEXT.

I’M READY TO CREATE MINE
Join the waitlist

Meet your designer BFF

kristin bw

Hey! I'm Kristin!

I’m a graphic designer, branding educator, and the overly enthusiastic friend who loves making things look pretty.

When AI showed up, my design world kinda flipped upside down… or so I thought. 😅

Instead of panicking, I got curious (then obsessed), and figured out how AI could make branding easier, not replace it.

I turned years of branding + design know-how into a simple, fast, insanely fun process anyone can use  even if you swear you’re “not a designer.”

Now I get to guide you through it… and trust me, you’ll be shocked by how doable (and fun!) this really is.

What makes this experience so powerful?

You’re not just being handed a bunch of AI tools and told to go figure out your brand.

I’ve created a team of AI branding sidekicks, each with a specific job to do and each designed to pick up where the last one left off.

You’ll move through the process step by step, with each part building on what you’ve already figured out, so you’re never staring at a blank chat wondering what to ask or piecing together random ideas that don’t quite fit.

And you don’t need to become an AI expert along the way.

I’ve already figured out that part for you.

AI helps you move through the process. I’m here when you need a designer’s eyes.
And you’re the one creating the brand.

Here’s everything you’ll get

WHEN YOU JOIN, HERE’S WHAT’S WAITING FOR YOU:

  • The complete 4-step AI-Powered Branding Experience that walks you from scattered ideas to a finished brand
  • Your team of AI branding sidekicks including Brandi, Maude, Dani, Pippa + Iris, each built for a specific part of the process
  • Short, actionable training videos that show you exactly what to do at each step
  • Weekly access to me for two months for personalized branding feedback, fresh ideas, and those “have you tried this?” moments
  • A supportive small-group experience where you can get help without getting lost in the crowd
  • Your Brand Summary + visual direction to keep everything you create connected to the brand you’ve built
  • Your complete visual brand including your colors, fonts, imagery, textures, patterns, design elements + logo set
  • High-quality, usable brand assets created from the AI imagery and elements you choose
  • Your whole brand organized inside Canva so it’s ready whenever you need to create
  • BONUS: Veda, your Brand-in-Action Visualizer to help you see your new brand out in the real world
color swatches

🎁SPECIAL BONUS: meet veda🎁

See your brand out in the real world

Veda, your Brand-in-Action Visualizer, helps you take your finished brand and imagine what it could look like out in the world, from social posts and Pinterest pins to lead magnets, websites, and more.

You’ll get Veda’s instructions + ready-to-use prompts that you can bring into ChatGPT whenever you want a little help putting your brand into action.

It’s like having an endless bank of personalized design inspiration built around YOUR brand.

The brand...

The brand in action...

ONE FINAL SUPPORTED ROUND

One last round of the experience that started it all

OpenAI announced that Custom GPTs, the technology currently powering my AI branding assistants, will be retired on December 11.

The AI-Powered Branding Experience in its current Custom GPT format still works beautifully, and I’ve watched plenty of women use this process to create brands that finally feel like them.

I still fully believe in what I’ve built.

So instead of closing the doors just because the future of the experience needs to change…

I’m opening them one more time.

If you’ve been thinking about creating your brand with me, this is your chance to do it with the original AI-Powered Branding Experience and my support right there beside you.

Let’s make your brand happen. ✨

choose the plan that works for you

Payment Plan

2 payments of $267
Join the waitlist

Pay in Full

1 payment of $497
Join the waitlist

A Support-First Guarantee

I want you to feel really good about your decision to join.

This isn’t a course where you’re left to figure things out on your own.
It’s a guided process, and I’m here to support you every step of the way.

Because you get immediate access to everything, including the custom GPTS, I don’t offer traditional refunds.

But I do stand fully behind this process.

If you go through it and still feel stuck or unclear…
I will personally step in and help you get there.

You’re not doing this alone.

Have questions?

I've got you.

That’s totally okay — and really common.

Many students come in with something started, but it doesn’t quite feel finished or aligned.

This helps you refine what you have, bring everything together, and turn it into a cohesive brand you can confidently use.

Not at all! You don’t need design experience or tech skills to succeed here. The whole experience is beginner-friendly, guided step-by-step, and designed for people who “aren’t designers” and “aren’t tech people.”

If you can copy/paste, click buttons, and follow simple prompts, you’re more than ready.

If you get stuck, I happen to know a little bit of everything. We’ll figure it out together. 

This process is designed to feel manageable and flexible.

Most students move through the core branding steps within a few weeks, and you’ll have a full two months of support to complete everything with guidance along the way.

Some people like to move quickly, while others take a little more time to think things through — both are completely okay.

The goal isn’t to rush… it’s to actually finish your brand in a way that feels clear, aligned, and ready to use.

And because you’re following a structured process (instead of guessing your way through it), most students are surprised by how quickly things start to click.

It’s self-paced with pre-recorded videos and guided AI steps you’ll complete inside ChatGPT.

I host live feedback calls once a week where I’ll take a peek at your progress, give you feedback and help you make all of those hard branding decisions with confidence. 

I totally understand your concerns, here! This is a long one, but I hope it resonates:

This experience isn’t about letting AI create your brand for you. I would never want your brand to feel impersonal or generic. The heart, personality, and direction of your brand still come from you, and the strategy and refinement come from me.

In this experience, AI/ ChatGPT is simply the tool we use to explore ideas faster and remove some of the overwhelm. It’s not the decision-maker. I guide the entire process, help refine what comes up, and make sure everything feels aligned, intentional, and genuinely you.

And while AI can be used to generate things like imagery, icons, 3D objects, patterns, or textures, it’s completely optional. Another way we use AI is to recommend smart search terms, which helps you quickly find beautiful stock photos, design elements, and assets inside Canva or on other trusted platforms you may not have discovered on your own.  

I’ve been helping people build their visual brands for years using a more traditional approach, so inside this experience, you’re really getting access to my brain, my design process, and everything I’ve learned along the way,  just in a more streamlined, modern format.

That’s actually really common.

A lot of people come in with something started…
but it doesn’t quite feel finished or aligned.

This helps you refine it…
clean it up…

and turn it into something that actually feels cohesive and usable.

Most of your branding will be created with tools you already have or free options. But here’s what you can expect:

You can absolutely achieve what you came for with the free version of ChatGPT, however, you will be limited in the number of messages you can send and images you can create in a specific period of time. If you don’t want to be slowed down by this, GhatGPT GO is $8/month, and ChatGPT Pro is $20/month.

You can complete the entire experience using free Canva, though Canva Pro does make organization and brand kit setup easier.

Optional Purchases you may choose to buy include premium fonts (usually $20 or less), specific stock photos, and any additional design elements. These are completely optional and not required to complete your brand.

Just ChatGPT. All of my custom branding assistants  run inside ChatGPT — no fancy software or extra subscriptions required.

AI is powerful… but without a clear process, it can actually create more confusion.

Inside this experience, you’re not just using AI,  you’re following a step-by-step system that guides you from clarity to a finished, cohesive brand.

Plus, you have my support and feedback along the way…

so you’re not guessing or second-guessing every decision — you’re actually building something that works.

Not exactly, but close!

You’ll get 1:1-style support in a group setting, meaning I’ll be reviewing your progress, answering questions, and giving personalized guidance throughout the beta, but not through private coaching calls.

You’ll still get individual attention,  just within our group calls.

Because you get immediate access to everything, including the custom GPTS, I don’t offer traditional refunds.

But I do stand fully behind this process.

If you go through it and still feel stuck or unclear…
I will personally step in and help you get there.

one last thing...

Your Brand is Already in There.

You don’t need more inspiration.
You don’t need to keep tweaking and hoping something finally clicks.
And you definitely don’t need to become a designer to figure it all out.

You just need the right process, the right support, and a little help getting what’s in your head out into the world.

That’s exactly what we’re going to do.

Let's bring your brand to life!

I’M READY. LET’S DO THIS.
Join the waitlist

Join me inside the AI-Powered Branding Experience

Here's everything you'll get:

  • The complete 4-step AI-Powered Branding Experience that walks you from scattered ideas to a finished brand
  • Your team of AI branding sidekicks including Brandi, Maude, Dani, Pippa + Iris, each built for a specific part of the process
  • Short, actionable training videos that show you exactly what to do at each step
  • Weekly access to me for two months for personalized branding feedback, fresh ideas, and those “have you tried this?” moments
  • A supportive small-group experience where you can get help without getting lost in the crowd
  • Your Brand Summary + visual direction to keep everything you create connected to the brand you’ve built
  • Your complete visual brand including your colors, fonts, imagery, textures, patterns, design elements + logo set
  • High-quality, usable brand assets created from the AI imagery and elements you choose
  • Your whole brand organized inside Canva so it’s ready whenever you need to create
  • BONUS: Veda, your Brand-in-Action Visualizer to help you see your new brand out in the real world

Contact me

have Questions?

Want to make sure you’re a good fit? Me too! If you have any questions or want to chat about joining, reach out and I will reply within 24 business hours.

Send me an email

Apply to work with me

Fill out the form below, and I’ll be in touch within 24-48 hours. I can’t wait to see what we create together!

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