DIY BRANDING, REIMAGINED

Create a brand that
finally feels like you

And makes showing up in your business feel so much easier.

Let’s turn your scattered ideas into a brand you actually feel confident using….With a little AI magic ✨ and a real designer in your corner.

Yes! I'm ready!
Modern home office with plants and notes

When your brand feels unclear, everything is harder.

You’ve tried to figure it out yourself. 

Played with colors. Tested fonts. Changed things up again… and again… and again.

But no matter how many times you tweak things, it still doesn’t quite click.

Creating content feels heavier. Showing up takes more energy. And every design turns into another round of second-guessing.

And slowly, it starts to steal the spark. 

The joy, creativity, and momentum that once felt so exciting starts to fizzle out.

And that’s usually when things stop feeling fun.

But when your brand feels right,
you feel the difference everywhere.

Your creativity starts flowing again

Your business finally feels like YOU

You stop second-guessing everything

Creating becomes simpler and fun again

YOU FINALLY FEEL READY TO SHOW UP

And you’ll finally feel like a real business owner
with a brand you’re proud to stand behind.

This is where things start to go a little sideways

It’s not that you’re not creative.

And you’re definitely not lacking ideas. (I know you have plenty of those😉)

You’re trying to design your way into clarity…
Instead of creating clarity first.

So you keep tweaking, adjusting, and starting over…

Trying to make things feel right.

Without a clear direction guiding those decisions, everything starts to feel like a guess.

And every “fix” just sends you further down another rabbit hole.

soft-desk1

Most branding advice makes things
harder than they need to be

📋

Endless
Worksheets

That feel more like homework than inspiration.

🌀

Overthinking
Everything

Every decision turns into another spiral.

🤷‍♀️

Random
Inspiration

Saving ideas without knowing what actually fits.

😵

Too Many
Decisions

Changing things again… and again… and again.

So before anything feels exciting, you're already overwhelmed!

When you start with clarity, everything feels easier

And that's when it starts to shift…

It’s not about finding better colors or finally picking the “right” fonts.

It’s about creating clarity first, so your brand actually starts to feel like YOU.

Because when you have that clarity, you’re not guessing anymore.

You’re not opening Canva, second-guessing every decision and hoping something works.

And you’re definitely not starting over every other week because something suddenly feels “off” again.

You actually know what you’re creating… and why.

Which means you spend less time second-guessing and more time actually building your business.

And that spark you thought you lost? It starts to come back. ✨

The simplest way to finally figure out your brand

The Ai-powered branding experience

A complete system for building your brand from start to finish. 

You’ll get clear on what your brand stands for and the kind of business you actually want to build, so you’re not guessing your way through every decision.

You’ll bring it to life visually, with options to react to without spending hours lost on Pinterest.

Then, you’ll build a cohesive brand that finally feels like you and actually works in real life.

And finally, you’ll turn it all into something organized, usable, and ready to go inside Canva, so creating content feels easier, faster, and way less overwhelming.

When your brand actually makes sense, creating content, offers, and visuals becomes so much faster.✨

If this is exactly what you’ve been needing...

join the experience

let's break it down

Take a peek inside The Experience

This isn’t a “watch a bunch of videos and hope it clicks” situation.

You’ll move through a simple, guided process with the help of my custom AI branding assistants helping you along, and real feedback from me along the way.

No fluff. no endless videos. Just practical prompts, clear direction, and progress you can see and feel.

let's break it down

Inside the Experience

Brandi (1)

Module 01

Get clear on your brand with Brandi

Before you open Canva… Brandi helps you lay the groundwork.

She helps you think through your values, your audience, your message, your audience… and your vibe.✨

You’ll finish with a clear brand blueprint for everything that comes next.

Maude

Module 02

get instant visual vibe clarity with maude

Maude turns your blueprint into visual magic.

She transforms your brand direction and vibe into stunning, high-quality mood boards that capture the look, feel, and energy of your brand.
 
You’ll choose the direction that feels most like you and move forward with a visual vibe you can build from.
Brandi (1)

Module 01

discover your brand's blueprint with Brandi

Brandi helps you lay the groundwork.

She walks you through the foundations of your brand, like your values, mission, audience, and positioning, then helps you define your brand’s visual vibe.

You’ll finish this step with a Brand Summary for Visual Identity that acts as your blueprint for everything that comes next.

Maude

Module 02

get instant visual vibe clarity with maude

Maude turns your blueprint into visual magic.

She creates high-quality, jaw-dropping mood boards that bring your vibe, personality, and aesthetic to life. Think intentional collages, not random inspiration.

You’ll pick the direction that feels most like you, and move forward with a visual vibe you can feel confident about.

Dani

Module 03

create your visual brand with Dani

Dani is your creative, design-savvy bestie.

She takes your chosen vibe and walks you through the design decisions that bring it to life. You’ll explore:

Custom color palettes
Font combinations
Imagery style
Patterns + textures
Graphic elements
And me? I’ll help you design your logo cause AI flops there, and your brand deserves better.

You’ll end with everything you need to build a full visual brand that feels cohesive, intentional, and totally you.

green-purple-computer

Module 04

Turn Your Brand Into Real, Usable Assets

You’ll take the brand Brandi helped you uncover, Maude helped you visualize,
and Dani helped you build… And turn it into ready-to-use assets you can actually design with.

You’ll download your assets, generate high-resolution imagery,
and organize everything inside your Canva Brand Kit
so it’s all in one place and ready to go.

By the end, your brand won’t just look amazing — it will be fully set up, organized in Canva, and easy to use across your business.

AND THE ABSOLUTe BEST PART?

You'll get direct access to Kristin (hi, that's me!) for branding feedback and guidance along the way.


✨i'll even hop into your canva design and work my Magic!✨

A quick look inside...

YES! i need this!

Real results from real women building their brands

you + me = branding magic for your biz.

“Seeing ideas that had mostly lived in my head finally take shape visually gave me so much clarity and confidence in the direction I’m building.

The brand that came out of this feels like me in a way I didn’t know was possible. The colors, the fonts, the logo all feel natural and aligned, not like something I’m trying to force.

I now feel clear, confident, and ready to move forward with my brand.”

Brenda Gunn | Brendalea Strategic Advisory

Catherine Whittaker | Soulful Signature Coaching

Using AI didn’t replace the process,  it helped move things along and made it easier to refine what actually felt right. 

I could test ideas, adjust quickly, and not feel stuck trying to get everything perfect up front. The biggest shift for me was speed and clarity. 

By the end, I felt confident in my colors, patterns, textures, and logo — everything is locked in.

If you tend to overthink or get stuck in branding, this really helps you keep moving and make decisions with confidence.”

Teresa Kulczycki | Eat Sip Craft

“I’ve gone through Kristin’s original branding process, but this experience gave my brand stronger direction and deeper clarity.

The biggest shift was moving from guessing to understanding why things aligned with the help of the custom GPTs. 

Kristin is present every step of the way. She doesn’t just give feedback, she guides your thinking and helps you make confident decisions.

If you want to understand what actually fits your brand and feel more confident in your design decisions, this will get you there.”

Ro Picado | Midlife Journal

shannon | paper birch books

Rachel Bunger | Paw in Hand Health

Kalii Roller | Counseling with glitz and grace

Here’s what we’ll create together

By the end of this, you won’t just have a brand… You’ll have something clear, cohesive, and easy to use in your business.

  • Brand foundations that clearly express who you are
  • A brand vibe that actually feels like you
  • A visual direction that guides your design decision
  • A mood board that brings your ideas to life
  • A custom color palette you’ll feel confident using
  • A set of brand fonts that work beautifully together
  • Imagery and illustrations that fit your brand personality
  • Your own textures, patterns, and brand elements
  • A flexible logo set you can use anywhere
  • Your brand fully set up in Canva, ready to use across everything you create

You’ll finally feel like a real business owner with a brand you’re proud to stand behind.✨

modern office 1

A peek at what's possible for you

different businesses, same powerful ai-branding process.

Sudent Examples - AP Powered Branding (1)
Sudent Examples - AP Powered Branding (2)
Sudent Examples - AP Powered Branding (5)
Sudent Examples - AP Powered Branding (4)
Sudent Examples - AP Powered Branding (3)

Feeling that little spark of “I think this is for me”?​

Follow it — your brand glow-up starts right here.​

join the experience

Meet your designer BFF

kristin bw

Hey! I'm Kristin!

I’m a graphic designer, branding educator, and the overly enthusiastic friend who loves making things look pretty.

When AI showed up, my design world kinda flipped upside down… or so I thought. 😅

Instead of panicking, I got curious (then obsessed), and figured out how AI could make branding easier, not replace it.

I turned years of branding + design know-how into a simple, fast, insanely fun process anyone can use  even if you swear you’re “not a designer.”

Now I get to guide you through it… and trust me, you’ll be shocked by how doable (and fun!) this really is.

What makes this experience so powerful?

  • You’re not trying to piece your brand together on your own.
  • You’re not second-guessing every decision.
  • You're not going down another Pinterest rabbit hole hoping something clicks.
  • This is a guided process, where everything builds on the step before it
  • You get guidance and feedback from me during key stages of your brand build.
  • You’ll actually finish with a brand you can use, fully organized inside Canva.

No more guessing. No more starting over. No more “maybe this will work.”

This is what it feels like when things finally click.

Here’s everything you’ll get

When you join, here’s what you get:

  • Full access to the 4-step AI-Powered Branding Process
  • Your own team of AI branding assistants (Brandi, Maude, Dani, Pippa + Iris)
  • Weekly access to Kristin for branding guidance + feedback for two months
  • Supportive, small-group environment where you get personal attention
  • Short, actionable training videos for each step
  • A polished Brand Summary, a stunning mood board, and a full visual brand toolkit
  • Prompt libraries + and bonus tips to help you get the best results
  • Help turning your AI-generated ideas into real, usable assets
  • A beautifully organized Canva setup so designing becomes easy
color swatches

This is more than just a branding program.

It’s a complete process that takes you from scattered ideas to a brand that actually works.
You’ll have everything you need to actually move forward with your brand — not just think about it.

choose the plan that works for you

Payment Plan

2 payments of $167

Pay in Full

1 payment of $297

A Support-First Guarantee

I want you to feel really good about your decision to join.

This isn’t a course where you’re left to figure things out on your own.
It’s a guided process, and I’m here to support you every step of the way.

Because you get immediate access to everything, including the custom GPTS, I don’t offer traditional refunds.

But I do stand fully behind this process.

If you go through it and still feel stuck or unclear…
I will personally step in and help you get there.

You’re not doing this alone.

Have qestions?

I've got you.

That’s totally okay — and really common.

Many students come in with something started, but it doesn’t quite feel finished or aligned.

This helps you refine what you have, bring everything together, and turn it into a cohesive brand you can confidently use.

Not at all! You don’t need design experience or tech skills to succeed here. The whole experience is beginner-friendly, guided step-by-step, and designed for people who “aren’t designers” and “aren’t tech people.”

If you can copy/paste, click buttons, and follow simple prompts, you’re more than ready.

If you get stuck, I happen to know a little bit of everything. We’ll figure it out together. 

This process is designed to feel manageable and flexible.

Most students move through the core branding steps within a few weeks, and you’ll have a full two months of support to complete everything with guidance along the way.

Some people like to move quickly, while others take a little more time to think things through — both are completely okay.

The goal isn’t to rush… it’s to actually finish your brand in a way that feels clear, aligned, and ready to use.

And because you’re following a structured process (instead of guessing your way through it), most students are surprised by how quickly things start to click.

It’s self-paced with pre-recorded videos and guided AI steps you’ll complete inside ChatGPT.

I host live feedback calls once a week where I’ll take a peek at your progress, give you feedback and help you make all of those hard branding decisions with confidence. 

I totally understand your concerns, here! This is a long one, but I hope it resonates:

This experience isn’t about letting AI create your brand for you. I would never want your brand to feel impersonal or generic. The heart, personality, and direction of your brand still come from you, and the strategy and refinement come from me.

In this experience, AI/ ChatGPT is simply the tool we use to explore ideas faster and remove some of the overwhelm. It’s not the decision-maker. I guide the entire process, help refine what comes up, and make sure everything feels aligned, intentional, and genuinely you.

And while AI can be used to generate things like imagery, icons, 3D objects, patterns, or textures, it’s completely optional. Another way we use AI is to recommend smart search terms, which helps you quickly find beautiful stock photos, design elements, and assets inside Canva or on other trusted platforms you may not have discovered on your own.  

I’ve been helping people build their visual brands for years using a more traditional approach, so inside this experience, you’re really getting access to my brain, my design process, and everything I’ve learned along the way,  just in a more streamlined, modern format.

That’s actually really common.

A lot of people come in with something started…
but it doesn’t quite feel finished or aligned.

This helps you refine it…
clean it up…

and turn it into something that actually feels cohesive and usable.

Most of your branding will be created with tools you already have or free options. But here’s what you can expect:

You can absolutely achieve what you came for with the free version of ChatGPT, however, you will be limited in the number of messages you can send and images you can create in a specific period of time. If you don’t want to be slowed down by this, GhatGPT GO is $8/month, and ChatGPT Pro is $20/month.

You can complete the entire experience using free Canva, though Canva Pro does make organization and brand kit setup easier.

Optional Purchases you may choose to buy include premium fonts (usually $20 or less), specific stock photos, and any additional design elements. These are completely optional and not required to complete your brand.

Just ChatGPT. All of my custom branding assistants  run inside ChatGPT — no fancy software or extra subscriptions required.

AI is powerful… but without a clear process, it can actually create more confusion.

Inside this experience, you’re not just using AI,  you’re following a step-by-step system that guides you from clarity to a finished, cohesive brand.

Plus, you have my support and feedback along the way…

so you’re not guessing or second-guessing every decision — you’re actually building something that works.

Not exactly, but close!

You’ll get 1:1-style support in a group setting, meaning I’ll be reviewing your progress, answering questions, and giving personalized guidance throughout the beta, but not through private coaching calls.

You’ll still get individual attention,  just within our group calls.

Because you get immediate access to everything, including the custom GPTS, I don’t offer traditional refunds.

But I do stand fully behind this process.

If you go through it and still feel stuck or unclear…
I will personally step in and help you get there.

Feeling that little spark of “I think this is for me”?​

Follow it — your brand glow-up starts right here.​

start your brand transformation
Don't wait

Most People Are Making Branding Hard.

If you’ve been trying to figure your brand out on your own, 
and nothing is fully coming together…

You’re not doing anything wrong.
You’ve just been missing direction, guidance, and a step-by-step process to follow.

Inside this experience, you’ll get the clarity and guidance
to finally bring everything together,  without the overwhelm.

Join me inside the AI-Powered Branding Experience

Here's everything you'll get:

  • Forever access to the 4-step AI-Powered Branding Process
  • Your own team of AI branding assistants (Brandi, Maude, Dani, Pippa + Iris)
  • Weekly access to Kristin for branding guidance + feedback for two months
  • Supportive, small-group environment where you get personal attention
  • Short, actionable training videos for each step
  • A polished Brand Summary, a stunning mood board, and a full visual brand toolkit
  • Prompt libraries + and bonus tips to help you get the best results
  • Help turning your AI-generated ideas into real, usable assets
  • A beautifully organized Canva setup so designing becomes easy

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